As an entrepreneur I’m sure you understand the importance of professionalism. Professional is how you present yourself and how your product presents itself for you. So as the professional artist that you are, what would you look like promoting or dare I say, selling a low quality product? Sure, your music is fantastic and you’re what the hip hop world’s been missing but you must also look like what we’ve been missing.
Your cd packaging must always be on point. It doesn’t matter if it’s just your uncle you’re giving it to or your friend, your cd must look professional as the crowd you’re competing with. If you’re competing with the people who don’t take their music seriously or don’t intend on branching out beyond your region, then a Philips blank cd with your name written on it in permanent marker is fine. If you want to compete with major labels your product must look like a major label product. That begins with a professional photoshoot & photo editing. Combine that with an overall theme, your music, & your logo and now you’re ready. Ready for what you might ask?
Cont’d. on HipHopEntrepreneurs.com
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